- Secure local licensees across all categories ensuring product quality and proper retail distribution/placement.
- Negotiate the initial condition of the contract with potential licensees. The condition includes product items, royalty rate, MG and marketing contributions, etc.
- Actively interact with HQ to develop and implement local licensing plan to effectively communicate LINE FRIENDS brand value and positioning.
- Develop DTR opportunity with key retailers in the consumer product field across all categories.
- Ensure LINE FRIENDS brand positioning in Taiwan market aligned with global strategy and identify at the same time the specific regional needs for LINE FRIENDS products.
- Coordinate/ follow up projects' execution in all aspects: respect of contract, design VMD and marketing elements, stock management, etc.
- Understand and share key market trends and competition.
- Over 5 years experience in character licensing industry.
- Fluent in English
Neihu Dist., Taipei, Taiwan